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Gro

Gro

The Gro Company was founded in 2000, the result of two parents battle to get their baby to sleep at night. Practically unheard of in the UK, an Austrian sister-in-law introduced them to baby sleep bags, and after the amazing 12 hour sleep as a result, Grobag was born. Wanting to spread the word to other sleep deprived parents, our founders gave themselves a target of 10 years to get the UK from 0% to 80% baby sleeping bag usage, but managed it in 5.

Known as the “official” baby sleep bag brand, have sold over 3 million Grobags worldwide. They now have over 13 different products to their name, all designed to make parenting easier.

Sleeping bags

Sleeping bags

Bed sheets

Bed sheets

Swaddle

Swaddle

Gro anywhere blind

Gro anywhere blind

Doudous and Toys

Doudous and Toys

Lanterns

Lanterns

Departments

Childcare (46)

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